Hi, I’m Clarissa · AI automation Specialist· Virtual Assistant

Your team shouldn’t have to chase every lead by hand.

When inquiries, calendars, and follow-up live in different places, repetitive admin steals time from customer work. I build connected AI and automation workflows to keep the next step moving.

I automate the work your team keeps redoing, so the hours go back to work only people can do.
Illustration of Clarissa at a laptop

Hi! Let’s build something that runs itself.

Tell me the task you keep repeating. I’ll show you how to hand it off.

Built around your workflowAutomate the repetitiveConnect your toolsGive your team time back
A good place to begin

Choose how you want to start.

Most teams start by saving time on one workflow. We can build from there when you’re ready.

Pick one path

Choose the kind of help that sounds closest.

Your workflow fit
Context: Small businessWorkflow: Lead follow-upPath: Save time on one workflow

Tell me the repetitive task you want to improve.

What repeats, how often, and who does it? A few sentences is enough.

Nothing is sent from this form. You choose how to contact Clarissa next.0/600
Automation case study  /  Home services

From first inquiry
to booked visit.

A connected lead generation and customer journey concept for Northstar Home Services—designed to make it easier for customers to request HVAC service and for the business to manage what happens next.

Northstar Home Services · CRM + funnel · Scheduling · AI chat
Animated walkthrough of the Northstar HVAC automation demo
Northstar Home Services · Project walkthrough

The challenge

When someone needs HVAC service, it should be easy to explain the issue, request help, and choose a visit time. The business also needs a clear way to organize each request and follow up.

What I built

  • Website funnel and quote request form
  • Custom fields for service, ZIP code, and issue details
  • Calendar for estimate and service visits
  • Pipeline from new quote to booked visit and estimate
  • Email follow-up and consent-based SMS paths
  • Website live-chat widget connected to a flow-based AI HVAC assistant
  • Home comfort care guide in a course area
AI chat assistant

Helpful answers. A clearer next step.

The website chat is connected to a flow-based HVAC assistant configured with Northstar’s HVAC information. In this concept, it can answer common questions, help visitors share service and issue details, guide them toward booking, or point them to human support when that’s the better next step.

Answers from project informationGuided detail collectionBooking or human handoff

How the customer journey works

A visitor can submit a quote request or ask the website assistant a question. Service details can be captured in the CRM, then the visitor can be guided to book an available visit. The request and appointment can be tracked through the pipeline, with follow-up handled by configured automations. The assistant uses its HVAC information to answer questions, collect request details, and guide visitors toward booking or human support.

VISIT Ask or request a quote
CAPTURE Organize service details
BOOK Choose a visit time
FOLLOW UP Track and respond
What's in it for the business?

Time | Capacity | Revenue

If 100 inquiries per month each save an assumed 10–15 minutes of staff handling through structured intake, self-service booking, and automated follow-up, that represents about 17–25 staff hours per month (200–300 hours per year). Actual capacity returned depends on current processes, inquiry volume, and remaining manual work.

The national average service ticket is at $422. Applying that benchmark to booking-rate improvements:

Assumed lift in booked jobsAdded jobs / monthPotential gross revenue / monthPotential gross revenue / year
5 percentage points5$2,110$25,320
10 percentage points10$4,220$50,640
Tools I work with

Connected to your stack.

GoHighLevel (GHL)Maken8nZapier

Tool choice depends on your workflow, team, and existing setup. I can help design and build an end-to-end automation using the platform that fits best.

A simple, collaborative process

Start with the
time you want back.

Map the manual work

We identify the repeated tasks, bottlenecks, and tools involved.

Design a useful workflow

We agree on what should happen automatically and where a person stays in control.

Build and refine

I set up the automation, walk through how it works, and refine it around your feedback.

A little about me

“I believe automation should make work feel lighter—and give people more time for the work that matters.”

I’m Clarissa, I am an AI Automation Specialist and Digital Operations Professional dedicated to helping businesses streamline their workflows and save valuable time on repetitive tasks.

My core focus is on automating social media marketing ad campaigns through AI-driven systems that generate video clips at scale, alongside designing seamless funnel and workflow automations in platforms like GoHighLevel, n8n, Zapier and make. Combining expertise in practical AI implementation with comprehensive Virtual Assistance, I deliver scalable systems and dependable operational support to help growing businesses run efficiently.

Contact

Talk to Clarissa directly

AI automation, lead generation and follow-up, AI agents, workflows, and general VA support. Message on whichever channel you prefer.